Business Forum: APSCo OutSource and UK - Leadership & Innovation Event

Business Forum: APSCo OutSource and UK - Leadership & Innovation Event

2:30pm - 5:45pm, 24 November 2026
(Europe/London)

Event Details

Business Forum

Tuesday 24th November

Registrations and refreshments: 2:30pm-3:00pm

Meeting: 3:00pm-5:00pm

Venue: LinkedIn, The Ray, 123 Farringdon Rd, London EC1R 3DA

Networking drinks from 5:00pm

Kindly sponsored by

Key Takeaways

  • Understand why successful AI transformation requires changes to operating models, processes and ways of working, not just new technology.

  • Learn how recruitment businesses can use AI to drive efficiency, productivity and sustainable growth.

  • As leaders, learn how to build the culture, skills and confidence needed for responsible AI adoption.

  • Discover how good data enhances decision-making, business performance, valuation and investor readiness.

Meeting Agenda

Welcome & Introductions
Brian Huggett, Managing Director, APSCo OutSource

 

The Work Is Still Frozen
Adam Hawkins, Head of Search & Staffing, EMEA & LATAM, LinkedIn

 

The technology has changed. The expectations have changed. So why hasn't the work?

 

For many organisations, the biggest barrier to AI transformation isn't technology. It is everything surrounding it: legacy processes, organisational structures, skills gaps, decision-making and ways of working that were designed for a different era.

 

This session examines why transformation can look impressive from the outside while remaining largely unchanged on the inside. It will challenge leaders to look beyond AI adoption and ask a more fundamental question: what should work look like when AI is built into it from the start?

 

The session will explore practical ways leaders can unlock transformation at the operational layer and move from isolated AI initiatives to lasting organisational change.

 

From Workforce Shift to Business Value: AI, Data and the Future-Fit Recruitment Business

Shakie Kawuyu, Consulting Director, RSM UK
Max Evans, Consulting Associate Director, RSM UK
Michael Wang, Consulting Director, RSM UK

Turning workforce change into operational, cultural and commercial value.

Building on LinkedIn’s view of the shifting workforce, RSM will explore how recruitment businesses can respond – using AI to reshape operations, building the culture for responsible adoption, and turning trusted data into performance, transformation and deal readiness.

 

AI and the future operating model: How responsible AI is reshaping how recruitment businesses work, compete and scale – and where transformation can unlock efficiency, productivity and growth.

 

People, culture and adoption: How leaders bring teams with them, build confidence in responsible AI use and create the cultural conditions for successful transformation.

 

Data as a value driver for operations and deals: How trusted data underpins AI, improves decision-making and performance, and strengthens deal readiness, valuation and investor confidence.

Speakers

Adam Hawkins
Adam Hawkins

LinkedIn, Head of Search & Staffing EMEA & LATAM

With over two decades of recruitment industry experience, Adam is a trusted advisor to leading recruitment firms across the globe. His team partners daily with the recruitment sector to arm them with unique solutions and insight trends from LinkedIn’s 800 million global members, to help them find the best talent for their client. 

 

Prior to LinkedIn, Adam spent 18 years at The Adecco Group in numerous executive leadership and board member roles. He has worked and lived abroad for 10 years where he gained unique exposure many global staffing markets and managed a multitude of differing business.

Max Evans
Max Evans

RSM UK, Associate Director

Max is an experienced management consultant with a focus on finance and HR transformation, organisational change, and programme management. His career spans consulting roles at EY and leading two successful businesses, giving him a rare dual perspective — combining strategic insight with hands-on operational experience.

Max brings deep expertise in transformation programme change management, capability development, and organisation design. He has worked with some of the world’s largest organisations on complex global programmes, helping them navigate change and build more resilient, people-centred businesses.

His project experience includes designing the change and organisation design approach for a global SAP implementation and corporate divestment, leading a cultural assessment for a global publishing company, and managing change activities across 12 country markets as part of a major finance transformation programme. Max is also a passionate mentor and coach, having designed and delivered leadership development programmes to support professional growth across all levels of an organisation.

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