Business Transformation Forum: Building Your AI Strategy

Business Transformation Forum: Building Your AI Strategy

3:00pm - 5:00pm, 25 March 2026
(Europe/London)

Event Details

Business Transformation Forum

Wednesday 25th March

Registrations and refreshments: 2:30pm-3:00pm

Meeting: 3:00pm-5:00pm

Venue: NatWest, 1 Spinningfields Square, Manchester,  M3 3AP

Networking drinks from 5:00pm

Kindly sponsored by

Key Takeaways

  • Greater understanding of building an AI vision and strategy

  • Guidance on what you need to have in place with regards data and infrastructure

  • Key considerations with regards change management

  • An understanding of the ethical considerations in implementing AI, governance and potential risk

Meeting Agenda

 

Welcome, introduction and APSCo update

Moya Rylands, Commercial Director, APSCo UK

 

 

An AI Traveler’s guide to business reinvention: lessons from an AI explorer

Darren Gibson, Business Engagement Manager, NES Fircroft

 

In this honest and experience-led session, Darren shares what business transformation really looks like in practice, the successes, the setbacks, and the lessons learned along the way. He’ll explore how to build a clear AI vision linked to commercial goals, ensure data and infrastructure are truly ready, and lead the cultural and behavioural change required for adoption.

A practical, no-theory look at what it really takes to move from AI experimentation to meaningful transformation.

 

 

Panel Discussion - What are the most transformative decisions a business should make on its AI journey?

We’ve bought together a panel of members with a variety of expertise within AI. They will all share their experiences; give practical insights and strategies they’ve learnt along the way. There will also be an opportunity to ask questions. 

 

Steve Carter, Co-Founder, Satori Partnership

Teri Etherington, Head of Talent Development, APSCo UK

Darren Gibson, Business Engagement Manager, NES Fircroft

Jane Couper, Co-Founder and CEO, Novello Healthcare

 

Leader Exchange

Maximise your time at this meeting with our Leader Exchange session - this is designed to deliver tangible outcomes. Guided by experienced business professionals, this discussion will ensure you gain real value from your attendance. You’ll collaborate with sector peers to tackle key challenges and leave with clear, actionable strategies you can implement immediately. This session isn’t just a conversation, it’s designed to be a catalyst for measurable business impact.

 

Facilitated by:

Steve Carter, Co-Founder, Satori Partnership
Bruce Rowling, Director, Applied Strengths
Teri Etherington, Head of Talent Development, APSCo 
Ian Knowlson, Owner and MD, Talence
Joanna Oakley, Fractional COO, Argylestone Consulting Ltd 
Jonathan Tinsley, Relationship Director, NatWest

Speakers

Steve Carter
Steve Carter

The Satori Partnership, Principal & Co-Founder

Steve boasts a 35-year global career in talent sector leadership, marked by consistent success in achieving high growth and market dominance.

His dynamic approach thrives in challenging market conditions and was recently recognised as the UK recruitment industry’s “Business Advisor of the Year”.

A disruptor and visionary, Steve applies his growth mindset as an operational and board advisor, leaving a lasting impact on the companies he collaborates with.

Jane Couper
Jane Couper

Novello Healthcare, Co-Founder & CEO

Before launching Novello, Jane built a robust career in the recruitment industry. Her experience is characterized by a deep understanding of the operational pressures within the NHS and private healthcare sectors. She previously held leadership roles at several high-profile staffing agencies, where she identified a recurring problem: the traditional agency model was often too slow, expensive, and lacked transparency for both the workers and the healthcare providers.
As the Co-Founder and CEO of Novello Healthcare, she has positioned the company as a leading digital platform connecting nurses and healthcare professionals with flexible work opportunities.
Jane is a vocal advocate for the well-being of healthcare workers. She frequently speaks on the importance of work-life balance and how flexible working can help solve the nursing retention crisis in the UK. By balancing a "high-tech" platform with a "high-touch" human element, she has earned a reputation as a forward-thinking leader who isn't afraid to challenge the traditional boundaries of the recruitment industry.

Darren Gibson
Darren Gibson

NES Fircroft, Business Engagement Manager

Darren is a Regional Manager for NES Global Talent a global recruitment company with a proven track record in providing quality workforce solutions from filling specialist positions, managing the entire process of permanent recruitment and temporary staffing and providing complete solutions for staffing of international projects.

Teri Etherington
Teri Etherington

APSCo UK, Head of Talent Development

With 25 years in the professional recruitment industry, Teri has seen first-hand how powerful it can be when people, purpose, and process align. Recruitment is a profession that thrives on human connection and her passion lies in developing those humans to be their best.

As our industry evolves through AI and automation, Teri is focused on how we build capability, resilience, and trust in our people. Because even as technology takes on more of the work, it’s the people who understand, inspire, and connect others who will shape the future.

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