I work with recruitment business owners and leadership teams looking to grow and / or develop their businesses in order to achieve a strategic goal. This could be to achieve a personal income aspiration, structuring in order to delegate and step back, achieve growth, a sale, exit, mbo or investment. Some of my clients are ready to take their business to market, in which case I offer brokerage services – assembling deals and introducing carefully selected buyers. More often however, valuations and sale appeal can be improved by taking practical steps over a period of time, and I guide owners on that value growth journey, ensuring they exit on the best possible terms.

For most business owners, readying their agency for sale is a once in a lifetime experience which can be both daunting and unnerving. Having real life, recent, lived experience of selling and exiting my own recruitment business I am able to provide the benefit of that knowledge to my clients embarking on the same journey.

As an advisor, I will guide you through not only the practical steps and help you to navigate the challenges and pitfalls of growing and driving your business towards a sale but also the emotional journey associated with it. This is often overlooked, but it is essential to address and manage this in order to maintain balanced negotiations.

For those looking for business support in order to grow, scale or complete a turnaround there are likely to be many ways to achieve this. I can help you demystify the process, setting clear processes in place and being on hand throughout the journey.

I’m Matt Fox. A lover of the recruitment industry with 24 years of experience within it. I have operated at Director level for a national recruitment agency, and launched, built, loved, sold and exited my own SME recruitment business. I have built and managed teams, won awards, strategised, succession planned and have lived through almost every challenge you can imagine. Not only that, but unlike many recruitment business advisors, my sale and deal experience was recent giving current knowledge and exposure to that all important journey.

I offer a free initial session and business healthcheck to APSCo members, so get in touch without obligation to find out more.

Reference 1
I have known Matt Fox for five years, establishing a relationship through Matt’s recruitment business Dynamite and more recently Exitus Advisory. Working with Dynamite, I saw firsthand Matt’s knowledge of the recruitment sector, but also his ability to successfully steer his business through one of the most turbulent economic periods in recent history. Matt is also keen to give back to the industry and we have previously collaborated on business events, where Matt provided seminar and talks on important issues impacting his industry.

Reference 2
I have known Matt Fox for 6 years during which time his recruitment business provided a RPO solution to cater for our demanding recruitment needs.

Over this time, Matt and his team delivered over 500 permanent hires to the business in addition to contract and temporary labour and have proven to be a key supplier over this time.

I built a relationship with Matt at a senior level, and found him not only to be honest, straightforward, and credible but proactive and when challenged resolved issues swiftly and without fuss always keeping me updated and focussed on his customer centric beliefs. I always had confidence in Matt and his business who delivered consistently.

Matt became a credible, trusted Advisor over the years and I have every confidence that he will add value when advising other business owners on growth and the acquisition process having built a strong record of success himself.

Reference 3
I have known Matt Fox for more than two decades, since I employed him as a young, inexperienced recruiter at my former business, First Recruitment Services.

Matt made an instant impression, listened, and learned, and rose through the ranks in rapid fashion. We took pride in hiring only those whom we felt we would enjoy working with, and who would fit our company culture. Grown out of the original Office Angels, our name was synonymous with recruitment in the South East and Matt was one of the early recruits whom we rightly trusted to carry our reputation.

I have followed Matt’s career closely, and I am not surprised at his great success. His business in Portsmouth, Dynamite, was a true competitor. He built from scratch, and deservedly sold, a strong and highly regarded agency.

I had the pleasure of meeting up with Matt earlier this month. He hadn’t changed. Annoyingly trim, tanned, and sharp as ever, but importantly still with a strong love for the industry. I wouldn’t hesitate to put him in front of recruiters in the industry, from rookies, (like he once was), to Board level top players.

Reference 4
I’m pleased to provide this testimonial in support of Matt Fox’s application for APSCo Trusted Advisor status.
I’ve worked with Matt over a number of years in various capacities, initially in recruitment, then as a trusted business advisor, and more recently in a Non Executive Director role within my company. Throughout that time, Matt has consistently delivered high quality insight, sound strategic thinking, and genuine commercial value.
He’s been instrumental in supporting our growth, advising on everything from recruitment planning and team structure to broader operational challenges and leadership development. His advice is always practical and grounded in experience, no fluff, just straight-talking support that actually makes a difference.
What sets Matt apart is that he’s not just advising from the sidelines, he’s walked the walk. Having successfully run his own companies, he understands the pressure and complexity of running a business, and that perspective shines through in every conversation. He brings clarity, challenge, and support in equal measure.
As a Non-Executive Director, Matt has been a calm voice of reason, a source of fresh thinking, and a real asset to our board. He’s someone I trust, respect, and continue to lean on as we grow.
In short, he’s not just good at what he does, he’s excellent.
I’d happily recommend him for APSCo Trusted Advisor status and believe he’d be a real asset to the network.

Reference 5
I am delighted to provide this testimonial for Matt Fox Our recent acquisition of Dynamite was a seamless and highly positive experience. The quality of the business and the team at Dynamite is exceptional. Throughout the due diligence process, the data provided was comprehensive and of high quality, making the process straightforward and efficient.


Matt worked closely with us to ensure the deal was completed sensibly and intelligently. His support continued post-acquisition with a thorough handover and introductions, which have been invaluable. The business has continued to trade healthily and profitably, with key players moving into senior management roles as planned. This acquisition has been a great success, and I highly recommend Matt and his team for their professionalism and dedication.


One of the highlights of our collaboration was the way Matt and I worked together in navigating some complex legal and operational challenges. Whilst I remember several late nights and a few long weekends, Matt's personal dedication and focus on getting the deal completed was best highlighted when he took his family to Florida Disneyworld but also took his laptop and spent at least two hours every night once his family had gone to bed ensuring every email was answered and every query resolved. Dedicated, committed, and professional throughout.


Having spent many years in the recruitment industry, much of it at a senior level with some of the world's leading staffing companies, I have had the privilege of being involved in literally dozens of acquisitions (including six for Bluestones in the last 12 months), and I think Matt and his team deserve great credit for the quality of the business they have built. I hope Matt is proud of his achievements. It's very rare that acquisitions run smoothly and without challenges along the way, but this was as close as it gets, and the due diligence and initial introductions have been made so much easier by Matt's professionalism throughout. I would have no hesitation in recommending Matt to any prospective partners and wish Matt every success in their future ventures.