Business Diversification Forum: Beyond recruitment

In this insightful two-part webinar, industry experts Tara Ricks and Nigel Gausden take you beyond theory and into practical, actionable strategies to help you confidently expand your offering and unlock new revenue opportunities.

Tara Ricks, Founder & Director, Consulting Eve, draws on her extensive experience advising recruitment businesses to demystify diversification. She explores the key decision-making steps leaders must take when assessing opportunities, helping you understand when diversification is right for your business and how to approach it strategically. From evaluating risk to identifying viable new service lines, Tara highlights how leveraging the right data and insights can underpin smarter, more confident decisions. She also emphasises the importance of continuous innovation to ensure your offering evolves in line with market demands.

Building on this foundation, Nigel Gausden, Founder, HRJ Solutions, takes you into the “how”. In a highly practical session, he outlines the critical steps required to successfully enter and scale new markets — from assessing market viability through to building the operational, commercial and compliance frameworks needed to support growth. Looking ahead, Nigel also explores how the recruitment sector is evolving towards digital ecosystems and AI-powered operations, and what this means for businesses looking to future-proof their expansion strategies. You’ll gain insight into how to de-risk growth and create agile, intelligent organisations that can adapt, learn and scale with precision.

Together, these sessions provide a powerful, end-to-end view of diversification — equipping you with the clarity, confidence and practical tools needed to take the next step in your business growth journey.