Manage the message: Why bold change falls flat without the right communication

You’ve picked your destination, you’re setting out on your arduous journey - don’t forget the map!

I’ve seen it time and time again in recruitment agencies: leadership teams roll out bold change initiatives, only to watch as nothing really shifts. Despite all the effort to identify the issues, buy new tech, invest in training and revamp service models, six months later, they’re struggling to get uptake and the old ways remain entrenched.

The missing piece isn't usually strategy or intent - it's communication. The vision is often right, but the message never reaches those who need to act on it. 

We all know that in a climate where adaptability and cultural resilience can make or break a business, this communication gap can be fatal.