Published: 14-Nov-25 | By In2America
Partner Content

PEO vs. EOR: Why International Companies Choose a PEO When Expanding to the US

When international companies plan to enter the US market, one of the first challenges they face is hiring and managing employees while staying compliant with complex employment laws.

Two popular solutions Professional Employer Organizations (PEOs) and Employers of Record (EORs) allow you to outsource HR, payroll, benefits, insurance and compliance. But they work differently, and the best choice depends on your business goals.

If you’re serious about establishing a long-term US presence and building a strong employer brand, a PEO is often the smarter option. Here’s why and how to do it right.

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